AFCI News Releases

AFCI Marketing & Booth Awards recognize best-in-show marketing, advertising campaigns around the globe
SANTA MONICA, Calif., April 17, 2010—The AFCI Marketing & Booth Awards, a global competition encouraging film commissions to put forth winning components of their marketing and advertising campaigns, were presented at the AFCI General Assembly Meeting on April 17 during Locations Trade Show in Santa Monica.

Entries were judged within the categories: Campaigns/Print/Logo, Specialty Items/Other/Apparel, and Digital Video/Website. An independent judging panel of professional marketers and entertainment industry experts assessed each entry according to the criteria and selected finalists. The AFCI Marketing & Booth Awards were awarded to the following film commissions:

Print Advertising – Single Ad
1st Place: Screen New South Wales
2nd Place: Oklahoma Film & Music Office
3rd Place: Ausfilm

Print Advertising - Series
1st Place: Film New Zealand
2nd Place: Montana Film Office
3rd Place: Virginia Film Office

Digital Advertising
1st Place: Ausfilm
2nd Place: West Virginia Film Office
3rd Place: Virginia Film Office

Digital Media
1st Place: Virginia Film Office
2nd Place: Montana Film Office
3rd Place: Western Norway Film Commission

Production Guide
1st Place: Film New Zealand
2nd Place: Location Flanders
3rd Place: Virginia Film Office

Direct Marketing Piece
1st Place: North Carolina Film Office
2nd Place: Ausfilm
3rd Place: Film Victoria

Other/Specialty Item
1st Place: Montana Film Office
2nd Place: Film Victoria
3rd Place: North Carolina Film Office

Displays/Signs
1st Place: North Carolina Film Office
2nd Place: Ausfilm
3rd Place: Tupelo Film Commission

Apparel
1st Place: Buffalo Niagara Film Commission
2nd Place: North Carolina Film Office
3rd Place: San Antonio Film Commission

Logo
1st Place: South Carolina Film Commission
2nd Place: Ausfilm
3rd Place: San Antonio Film Commission

Digital Video
1st Place: Tucson Film Office
2nd Place: Ausfilm
3rd Place: British Columbia Film Commission

Website
1st Place: Location Flanders
2nd Place: Fiji Audio Visual Commission
3rd Place: The Film Commission for Southwest Florida’s Naples, Marco Islands, and the Everglades

Locations Trade Show 2010 Booth Awards
Grand Prize
1st Place: Film Offices 0f the Hawaiian Island
2nd Place: Georgia Office of Film, Video, & Music
3rd Place: California

Best Theme
1st Place: Film The West
2nd Place: Jamaica Film Commission
3rd Place: Peru Film Commission

Most Creative
1st Place: Royal Film Commission of Jordan
2nd Place: West Virginia Film Office
3rd Place: Abu Dhabi Film Commission

Most Informative
1st Place: New Mexico Film Office
2nd Place: Ausfilm
3rd Place: Yukon Film Commission


“For 15 years, the AFCI Marketing & Booth Awards have recognized the creativity of our members,” said Larry Brownell, CEO of the AFCI. “As today’s global economy presents the entertainment industry with new challenges, it has become increasingly important to develop marketing and advertising campaigns that inspire filmmakers , capture audiences and span cultural divides.”

For a quarter-century and counting, Locations Trade Show has starred as the premier gathering of location filmmakers featuring attention-grabbing exhibits and provocative discussions. Film industry professionals are invited to enjoy three days of free exposure to hundreds of film commissions showcasing the best locations, local resources, service providers, and financial incentives worldwide.

For more information, please contact:
Mr. Kevin Clark, Communications Manager  
AFCI              
Email:  kevin@afci.org        
Office:  1-307-637-4422  
Mobile: 307-214-2954